Click below to view/print some of Lisa's published articles.

“On Site Solutions” Column
UNITS magazine

November 2005
Customer Service:  Take the Quiz
August 2005
You Don't Need Concessions to Close
July 2005
Apartment All-Stars Offer Ample Marketing Ideas
November 2004
Clean, Clear Communication Keeps Residents Coming Back
October 2004
Capturing the Boomer Market in Your Backyard
July 2004
When Disaster Strikes
June 2004
50 Ways to Improve Resident Retention
May 2004
Call Centers Are an Easy Call to Make
April 2004
7 Ways To Ensure Follow-Up E-mail Gets Read
November 2005
Customer Service:  Take the Quiz
August 2005
You Don't Need Concessions to Close
July 2005
Apartment All-Stars Offer Ample Marketing Ideas
February 2004
Staff Meetings? Who Needs 'Em? You Do
January 2004 - Did Discrimination Take Place? You Be The Judge. Readers Respond
November/December 2003
The Marketing Message: All Things Touched and Seen
October 2003
Did Discrimination Occur Here? You Decide
September 2003
Renewing Residents Look for Concessions Too!
July/August 2003
How to Maximize Online Advertisements
June 2003
Rearranging Can Become Redecorating
May 2003
Proper Training Helps Leasing Professionals Thrive
March 2003
The Six Degrees of Separation
October 2002
All's Fair in Love or Lease Up. Or Is It?
September 2002
Are You a Leasing Superstar?
July/August 2002
How to Fall Back in Love with Your Job
May 2002 - Stay Connected to Your Residents: It's Easier than You Think
April 2002
How Did You Hear About Us?
March 2002
How to Make Branding Work
January/February 2002 - Q: When Isn't a Dining Room a Dining Room? A: When It's Flexible Space
October 2001
Are Your Print Ads as Effective as They Could Be?
September 2001
A Moving Experience
July/August 2001
Do Your Models Reflect Today's Renter?
June 2001
How to Make a Hiring Success
May 2001
The Best Things Online ARE Free
March 2001
5 Reasons to Let Your Onsite Staff Go Online
January/February 2001
It's a Neighborly Day in the Neighborhood
November/December 2000 - What Your On-site People Would Tell You, If Only They Could



L I S A   T R O S I E N
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