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Storytelling 101: Begin with Yourself

Storytelling as a sales technique isn’t difficult to learn. And the easiest way to start is by telling the story of YOU. How does that work? Simple! When introducing yourself to your new customer (whether in person, on the phone or using email) just let...

Assume the Sale

If you're not asking prospective renters to lease from you when they visit your office you're not only doing yourself a disservice; you're doing THEM a disservice. Time is valuable. When is the last time you had an abundance of spare time? I'm guessing you can't...

Flat Rate Shipping – What’s It Got to Do with You?

I've been getting a lot of notices lately for companies who are now offering 'flat rate shipping' on all of my online purchases. And with my travel schedule - about 150,000 miles a year - I do A LOT of online shopping. I try to take advantage of any deal that I can....

Act Now! This is a Limited Time Offer!

In the last few days, I've gotten some pretty interesting offers for sales various sites where I shop. And all have had the same thing in common: a limited time offer. One offered 40% off select items from 8 p.m. through 8 a.m the following morning. I received the...

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